Tuesday 21 July 2015

Ideas - WeekOne

Enclosed
Three interactive walls that indulge you as you lean into them. Blown up walls communicating the three different patterns on each of the blown up letters A B and C, each being the individual scents. Soft and squishy walls like the feeling of the toys below (unsure if recognisable - kids toy) but appearing like the ABC (also below). Each wall infused by the scent corresponding to its perfume. This would be how you smell the scent, being enclosed or wrapped in it, making it a comfy and unique experience for customers to smell the three different scents. The space in the middle would be empty apart from a sleek counter in the middle displaying the three perfumes in the glass bottles - purchases can be made here.



Blown Up
- hanging
endless amounts of hanging ABC blow ups are strung from above, all at different levels. Basically this idea would work around customers choosing which scent they with to smell and popping one of the selected letters. The matching scent would be infused within the air inside the corresponding letter ad burst into the air, allowing them to smell it.

Interactive playground
Created by the cubes in the image below, larger sizes of them to create a space full of them where they can be physically moved around to ... why? This idea needs more to make it a full concept and idea for a working retail space.




Ingredient/notes
By using the heart notes, base notes etc (basically the ingredients) of the scents - design a space that basically is covered in all these ingredients. Fake ones would be needed to not interfere with the smell but infusing them all with the perfume scent, triggering the brain to associate the perfume with the ingredients. A visually stimulating space where connections can be made in relevance to the product.



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